TargetRetail® is a digitally driven, retail marketing platform that is designed to eliminate wasted advertising spend.
The TargetRetail® platform allows you to:
Utilize predictive audience modeling
We apply Al (machine learning and analytic modeling) to help identify the most in-market consumers in your dealership's area. Only those consumers who show the highest intent to purchase in the next 90 days are targeted.
Capture conquest shoppers
TargetRetail®'s Conquest Audiences are derived from Epsilon's proprietary, in-house, consumer database, which is the #1 ranked consumer file in the industry and includes over 200 million individuals.
See true attribution & ROI reporting
It doesn't stop with the attribution reporting. TargetRetail®'s proprietary reporting dashboard allows us to demonstrate the value of TargetRetail® by delivering comprehensive reporting in a single, easy-to-navigate dashboard.